PROJECT · Sales Enablement

Account-Based Messaging & 1:1 Campaign Build

A 3-week build that turns your target accounts into specific, researched campaigns — not mail-merged outreach that fools no one.

Identification of 10–20 high-value target accounts

Research and messaging mapped to each account’s likely pain

1:1 campaign sequences across email, social, and video

Sales playbook for executing the campaigns

Coaching session on delivery and personalization

Ongoing execution of the campaigns after handoff

Paid advertising or account-based media buying

CRM or sequencing tool implementation

Ongoing campaign execution continues under Managed Revenue Services .

Timeline — 3 weeks

WEEK 1 · IDENTIFY

Identify 10–20 high-value accounts and research likely pain and stakeholders.

WEEK 2 · BUILD

Draft messaging sequences across email, social, and video per account.

WEEK 3 · ENABLE

Deliver the playbook and coach sellers on personalized delivery.

10–20 account research briefs

1:1 campaign sequences

Sales execution playbook

Delivery coaching session

FROM ENABLEOCITY

1 engagement lead + copywriter, ~1.5 days/week

FROM YOUR TEAM

AEs assigned to target accounts

FORMAT

Remote, one live coaching session

1:1 campaigns need fresh accounts over time.

Demand Generation Campaigns keeps account-based outreach running as targets shift.

Start with a Revenue System Diagnostic — we'll confirm this is the right starting project before scoping anything.