Sales and Marketing Performance Blog

CSO Insights 2015 Sales Performance Optimization Survey

Posted by Mark Gibson on Wed, Nov 05, 2014

It's 2015 Chief Sales Officers (CSO) Insights Sales Performance Optimization survey time and this is your invitation to participate in one of the mostcso logo comprehensive and useful surveys of sales behavior. 

Why bother?
For 20 minutes of your time you will receive the most comprehensive sales behavior survey in the industry. It will be interesting to see what sales executives place at the top of their Barriers to Effectiveness list in 2015. Here is last years report.
Results from previous research studies have been referenced by publications such as Harvard Business Review, Dow Jones, Wikipedia, Selling Power Magazine, and others.

2015 is all about revenue growth. Achieve this, and shareholder value will increase. Fail to do so, miss your number, and investors will punish you!

To help companies determine the right strategies to increase sales in the coming year, CSO Insights' 21st Sales Performance Optimization study will focus on four key themes:
  • Find More—by optimizing lead generation
  • Win More—by closing more forecast deals
  • Keep More—by minimizing customer churn
  • Grow More—by maximizing customer wallet share

CSO_key_trends_coverThe research report will retail for $795.

Be a part of the research project and get the results early in February at no charge.
As a special thanks, you will receive the CSO Insights Sales Performance Optimization 2014 Key Trends topical report which summarizes last year's report.

Please feel free to forward this to your colleagues whom you think would like to participate and receive the 2015 CSO Insights Sales Performance Optimization Survey in February free of charge.

Click here to take the survey
I'll take the survey

Topics: CSO Insights, sales performance, 3d printing, SPO

    Subscribe to Our Blog

    The B2B Buying Process Sales Guide 

    The B2B Buying Process; why you need to understand it and how to facilitate transitions with the buyer through the process.


    Click on the image or on this link to download the B2B Buying Process Sales Guide

    Selling Disruptive Technology?

    Get the new eBook update from the authors of "Why Killer Products don't Sell"


    This new 20 page eBook is a primer for entrepreneurs, executives and investors in early stage technology companies. 

    Sales and Marketing Alignment eBook

    SMA eBook iconSalespeople are struggling to effectively engage buyers across the buying cycle from after they say hello. This eBook explores messaging alignment principles and uses a new content delivery platform to assist in the message capture and delivery process.

    The Quick and the Dead

    An inbound lead is as cold as a mother-in-law's kiss after 1 hour.
    Responsiveness is the new competitive advantage in selling. Download the WittyParrot eBook to learn how.

    speed in sales

    Connect on Social Media

    Popular posts