This image is the Best of Show winner at the current exhibition of local artists at the Triton Museum of Art in Santa Clara. It is a charcoal drawing by Susan Krough from San Jose and its title is "The Letter."
Recent posts by Mark Gibson
5 min read
In May this year, Gartner’s Customer Service and Support team published a paper entitled, Why Service Reps Disengage and What You Can Do About It.
3 min read
After reading the feature entitled “4 CSO Actions to Navigate the Pandemic in 2021” in Gartner’s The Chief Sales Officer Q2 2021 report, I discovered and used two new software products that fit the bill under recommended Action 3: Increase digital marketing and technology investments.
4 min read
This article was originally published on the RemoteSellingMastery.com website on June 15th, 2021. It is republished here and modified slightly as it is central to themes I have been writing on for the past 6-months.
5 min read
Rewriting B2B Selling for Digital Buying.
Brent Adamson, Distinguished VP Analyst, Gartner Research and Advisory kicked off Gartner’s virtual Chief Sales Officer and Leaders conference, held today, June 16th. 2021.
2 min read
Kilroy was here
Kilroy was here, in a Zoom call with me this morning. No kidding!
I hadn't seen Kilroy for about 30 years, but he showed up this morning in the Zoom meeting. Kilroy typically appears as graffiti, with the face just poking above the bottom of the frame and two hands with the caption "Kilroy was here". Hence Kilroy is his Zoom handle.
4 min read
4 must haves For pipeline growth in a virtual world
The essential ingredients for salespeople to rapidly build a pipeline in addition to selling competence are virtual presence, video competence, brand mojo, and visual conversation frameworks for synchronous and asynchronous selling. Each element in the pipeline growth equation is important but they are accretive and help salespeople to capitalize every moment on camera in front of buyers.
1 min read
Last week I joined Dave Kurlan, CEO of Objective Management Group for a conversation on Virtual Presence for salespeople. From this interview we concluded that the majority of salespeople worldwide have a long way to go before they reach an acceptable level of virtual presence where they are creating Mojo for themselves and their brand in meetings with buyers.
3 min read
Lackluster results from virtual selling?
In a world where virtual selling is the norm, is NOW the time to invest in the long-term capabilities of your sales team? If not now, when?
Would next year be a better time to start to improve virtual selling efficacy? I'm sure your competitors think this a good idea.
In the first 6-months of the pandemic, companies that equipped sellers' for virtual selling at home outperformed those who did not.
A recent HubSpot survey found that 64% of sales leaders who invested in their teams virtual selling setup, achieved quota. For those that did not, only 50% achieved their quota. The difference between these groups is stronger “virtual presence”.
In the same survey, 72% of over-performing sales leaders said that virtual meetings have been as, or more effective than face-to-face meetings.
Enableocity is excited to launch Remote Selling Mastery, a set of offerings designed to take the virtual presence of B2B salespeople from "meh" to awesome. Remote Selling Mastery combines equipment, skills, and techniques to improve the quality and outcomes of every virtual sales call to drive pipeline creation. If you would like to take your teams virtual presence from "meh" to awesome and your B2B virtual selling outcomes to the next level, please contact us.